For the past six years, Peter has worked with countless state agencies, nonprofits and other social-good agencies to transform organizational goals into strategic campaigns and communication products that motivate and inspire audiences. With a background in both filmmaking and marketing, Peter understands how to tell powerful stories that engage audiences in a way that shapes perception and drives change.
Blending the best of traditional marketing and advertising with modern social and digital engagement, Peter works with his team to craft brands, develop impactful stories, and engage audiences with hyper-targeted marketing campaigns using cutting-edge technology. For Peter, this all begins by defining an on-point strategy that is used to direct all planning, creative and product development.
Having developed everything from teacher professional development to national branding efforts, Peter and his team have a particularly keen insight into the public interest market—and truly believe that remarkable stories can help change our society for the better. (Cue the warm fuzzies.)
When he’s not at work, you might see Peter roaming the Greenbelt with his fiancé and two dogs. And speaking of four-legged friends, Peter also lends his strategic storytelling skills to support local nonprofit Austin Pets Alive! by producing an annual fundraising event that celebrates Austin’s oh-so charming mixed-breed pups.